梧州六堡茶北京品鉴会圆满落幕 千年茶香开启全球新篇章
北京/Beijing - 6月10日，由广西梧州市人民政府主办的"千年六堡、岁月茶香"品鉴会在北京西苑饭店隆重举行。本次活动借势2023北京国际茶业展，全面展示了六堡茶产业发展成果和独特文化魅力。
On June 10th, the "Millennial Liubao, Timeless Tea Aroma" tasting event hosted by the Wuzhou Municipal Government was grandly held at Beijing Xiyuan Hotel. Leveraging the 2023 Beijing International Tea Expo, the event comprehensively showcased the development achievements and unique cultural charm of Liubao tea.
品鉴会现场，中国茶叶流通协会常务副会长姚静波、梧州市委副书记李振品等近百位嘉宾出席。国家级非遗传承人韦洁群等茶艺大师现场展示了四款特色六堡茶，让与会者深度体验了"红、浓、陈、醇"的独特品质。
At the event, Yao Jingbo, Executive Vice President of China Tea Marketing Association, and Li Zhenpin, Deputy Secretary of Wuzhou Municipal Party Committee, along with nearly 100 guests were present. National intangible cultural heritage inheritor Wei Jiequn and other tea masters showcased four distinctive Liubao teas, allowing participants to deeply experience their unique "red, rich, aged, and mellow" characteristics.
品牌价值持续攀升 | Brand Value Continues to Rise
据最新评估，"梧州六堡茶"区域公用品牌价值达44.03亿元，同比增长6.39亿元，稳居广西茶叶品牌首位。2022年，六堡茶制作技艺成功入选联合国教科文组织人类非物质文化遗产。
According to the latest evaluation, the regional public brand value of "Wuzhou Liubao Tea" reached 4.403 billion yuan, an increase of 639 million yuan year-on-year, firmly ranking first among Guangxi tea brands. In 2022, Liubao tea making techniques were successfully inscribed on UNESCO's Intangible Cultural Heritage list.
全产业链发展 | Whole Industry Chain Development
梧州市通过"三原优势"(原产地、原种茶、原工艺)和"六个环节"(茶苗、茶园、茶企、茶师、茶市、茶城)战略，推动产业规模化、品牌化发展。目前全市六堡茶园面积近30万亩，年产量超3万吨，综合产值突破160亿元。
Wuzhou City promotes industrial scale and branding development through the "three origin advantages" (origin place, original tea varieties, traditional techniques) and "six key links" (tea seedlings, tea gardens, tea enterprises, tea masters, tea markets, tea cities). Currently, the city's Liubao tea garden area reaches nearly 300,000 mu, with annual output exceeding 30,000 tons and comprehensive output value surpassing 16 billion yuan.
科技创新驱动 | Technology Innovation Driven
梧州市与中国工程院院士刘仲华合作，建立了广西六堡茶工程技术研究中心等科研平台，实施31项科技项目，制定国家标准1项、地方标准18项。近期上线的六堡茶数字化平台，建立了全球首个六堡茶智慧公共云仓。
Wuzhou City has cooperated with Academician Liu Zhonghua to establish the Guangxi Liubao Tea Engineering Technology Research Center and other scientific research platforms, implementing 31 technology projects and formulating 1 national standard and 18 local standards. The recently launched Liubao tea digital platform has established the world's first Liubao tea intelligent public cloud warehouse.
全球市场拓展 | Global Market Expansion
除传统两广、东南亚市场外，六堡茶已成功拓展至北京、上海等新市场。通过"茶船古道·新丝路"全球行销活动，六堡茶先后在杭州、新加坡、马来西亚等地亮相，深度融入"一带一路"建设。
In addition to traditional markets in Guangdong-Guangxi and Southeast Asia, Liubao tea has successfully expanded to new markets including Beijing and Shanghai. Through the "Tea Boat Ancient Route·New Silk Road" global marketing campaign, Liubao tea has made appearances in Hangzhou, Singapore, Malaysia and other places, deeply integrating into the Belt and Road construction.
本次北京品鉴会的成功举办，标志着六堡茶产业迈入高质量发展新阶段。梧州市计划2023年实现产业综合产值200亿元，让千年六堡茶香飘全球。
The successful holding of this Beijing tasting event marks Liubao tea industry's entry into a new stage of high-quality development. Wuzhou City plans to achieve an industrial comprehensive output value of 20 billion yuan in 2023, allowing the millennium-old Liubao tea aroma to spread globally.
