好评数最多的罗湖SEO外贸网站推广:五粮液创纪录出口订单解析
好评数最多的罗湖SEO外贸网站推广:五粮液创纪录出口订单解析
Most Praised Luohu SEO Foreign Trade Website Promotion: Analysis of Wuliangye's Record Export Orders
五粮液与韩国菲德利斯集团达成历史性合作
Wuliangye Reaches Historic Cooperation with Korea's Fidelis Group
2018年11月1日,五粮液集团与韩国菲德利斯餐饮有限公司签订合作协议,将向韩国出口19款产品,包括"普五"、"本色原酒"等明星产品,总出口量超过120万瓶,总金额近10亿元人民币,创下五粮液出口史上最大单笔订单纪录。
On November 1, 2018, Wuliangye Group signed a cooperation agreement with Korea's Fidelis Food & Beverage Co., Ltd., to export 19 products including "Pu Wu" and "Original Liquor" to Korea. The total export volume exceeded 1.2 million bottles with a total value of nearly 1 billion RMB, setting a record for Wuliangye's largest single export order in history.
韩国市场战略布局
Strategic Layout in Korean Market
根据协议,菲德利斯集团将成为"普五"和"本色原酒"在韩国的独家代理商。五粮液计划通过免税店渠道逐步拓展至韩国本土市场,预计韩国将超越香港成为五粮液最大海外市场。
According to the agreement, Fidelis Group will become the exclusive agent of "Pu Wu" and "Original Liquor" in Korea. Wuliangye plans to gradually expand from duty-free shops to the local Korean market, and Korea is expected to surpass Hong Kong as Wuliangye's largest overseas market.
中国白酒国际化挑战
Challenges in Internationalization of Chinese Baijiu
五粮液集团董事长李曙光指出白酒国际化面临三大难题:
1. 技术标准与国际接轨问题
2. 各国烈酒政策法律差异
3. 文化融合与传播障碍
Wuliangye Group Chairman Li Shuguang pointed out three major challenges in baijiu internationalization:
1. Technical standards alignment with international norms
2. Differences in spirits policies and laws across countries
3. Cultural integration and communication barriers
罗湖SEO外贸网站推广建议
Luohu SEO Foreign Trade Website Promotion Suggestions
对于希望在谷歌进行竞价推广的外贸企业,我们建议:
- 精准定位目标市场关键词
- 优化多语言网站内容
- 建立本地化社交媒体营销
- 结合SEO与PPC广告策略
For foreign trade companies looking to run Google Ads campaigns, we recommend:
- Precise targeting of market-specific keywords
- Optimizing multilingual website content
- Building localized social media marketing
- Combining SEO with PPC advertising strategies
五粮液的成功案例表明,中国品牌要走向世界,需要:
1. 选择文化相近的突破口市场
2. 寻找强有力的本地合作伙伴
3. 产品线适应本地消费习惯
4. 建立完善的渠道网络
Wuliangye's success case shows that for Chinese brands to go global, they need to:
1. Select culturally similar breakthrough markets
2. Find strong local partners
3. Adapt product lines to local consumption habits
4. Establish comprehensive distribution networks
