Google推广与TikTok Shop东南亚跨境电商：双旦旺季转化率提升策略
在当今竞争激烈的电商环境中，Google推广与TikTok Shop的结合已成为提升转化率的关键。根据最新数据，TikTok Shop在东南亚市场展现出巨大潜力，为跨境商家提供了前所未有的增长机遇。
In today's competitive e-commerce landscape, the combination of Google Promotion and TikTok Shop has become crucial for boosting conversion rates. According to recent data, TikTok Shop has shown immense potential in the Southeast Asian market, offering unprecedented growth opportunities for cross-border merchants.
在最近的“11.11大促”活动中，TikTok Shop东南亚跨境取得了显著成绩，跨境支付GMV同比增长5倍，东南亚五国站点和四大行业均刷新单日历史记录。这证明了通过有效的Google推广策略，可以最大化TikTok平台的商业价值。
During the recent "11.11 Shopping Festival," TikTok Shop Southeast Asia cross-border achieved remarkable results, with cross-border payment GMV increasing fivefold year-over-year, and both the five Southeast Asian country sites and four major industries setting new single-day records. This demonstrates that through effective Google Promotion strategies, the commercial value of the TikTok platform can be maximized.
数据显示，截至今年第二季度，TikTok在东南亚的月活跃用户总数达到3.25亿，其中企业用户达1500万。庞大的用户基数为Google推广提供了优质的流量入口，帮助商家精准触达目标客户群体。
Data shows that as of the second quarter of this year, TikTok's monthly active users in Southeast Asia reached 325 million, including 15 million enterprise users. This massive user base provides excellent traffic entry points for Google Promotion, helping merchants accurately reach their target customer groups.
随着“双旦”旺季的到来，跨境卖家需要制定全面的营销策略。Airwallex空中云汇将于12月22日在深圳举办“TikTok Shop东南亚跨境电商出海创造者私享会”，届时将深入探讨如何结合Google推广优化TikTok Shop运营。
With the arrival of the "Double Festival" season, cross-border sellers need to develop comprehensive marketing strategies. Airwallex will host the "TikTok Shop Southeast Asia Cross-Border E-commerce Creator Private Session" in Shenzhen on December 22, where they will deeply explore how to optimize TikTok Shop operations by integrating Google Promotion.
本次活动将重点关注：东南亚电商市场趋势分析、TikTok Shop招商政策解读、爆品运营实战经验分享，以及结合Google推广的广告营销策略优化。同时，还将探讨在财税合规框架下的TikTok Shop东南亚跨境支付解决方案。
This event will focus on: Southeast Asia e-commerce market trend analysis, TikTok Shop merchant recruitment policy interpretation, best practices for hot product operations, and optimization of advertising marketing strategies integrated with Google Promotion. Additionally, it will explore TikTok Shop Southeast Asia cross-border payment solutions within financial and tax compliance frameworks.
参会者将有机会与TikTok Shop招商运营经理面对面交流，获取最新的平台政策和运营技巧。通过科学的Google推广组合策略，商家可以更好地把握年底流量高峰，实现销售转化率的显著提升。
Participants will have the opportunity to communicate face-to-face with TikTok Shop merchant recruitment managers and obtain the latest platform policies and operational techniques. Through scientific Google Promotion combination strategies, merchants can better capture the year-end traffic peak and achieve significant improvements in sales conversion rates.
立即扫描活动二维码报名，获取TikTok Shop跨境小店一手资讯，开启您的Google推广与跨境电商成功之路！
Scan the event QR code to register now, obtain first-hand information about TikTok Shop cross-border stores, and start your successful journey with Google Promotion and cross-border e-commerce!
数据来源：[1]https://mp.weixin.qq.com/s/xdDlOj13tMMiycxqGD58bg [2]https://www.ebrun.com/20230709/522677.shtml?eb=search_chan_pcol_content
Data sources: [1]https://mp.weixin.qq.com/s/xdDlOj13tMMiycxqGD58bg [2]https://www.ebrun.com/20230709/522677.shtml?eb=search_chan_pcol_content
