淘工厂"3元3件"双11出海计划升级 海外用户最快2天收货
封面新闻记者 付文超 / By Fu Wenchao, Cover News
双11期间,主打性价比的淘工厂半托管模式迎来服务升级。10月30日,淘工厂宣布"3元3件"业务实现三大突破:供应链网络扩展、高校渠道下沉和东南亚市场覆盖。
During Double 11, Taobao Factory's cost-effective semi-hosted model has undergone service upgrades. On October 30th, the platform announced three major breakthroughs for its "3 for 3" promotion: supply chain expansion, campus channel penetration, and Southeast Asian market coverage.
核心升级亮点:
Key Upgrades:
- 合单仓网络覆盖西北、西南地区
- Consolidation warehouses expanded to Northwest and Southwest China
- 入驻全国4000多所高校菜鸟驿站
- Launched service in 4000+ campus Cainiao Stations
- 马来西亚等东南亚用户可购"3元3件"商品
- Available for Southeast Asian users (e.g. Malaysia)
淘工厂独创的"N元N件"模式通过产地合单仓实现多商家商品合并发货,降低30%物流成本。大学生群体反馈热烈:"零零碎碎必需品,一个月就能省一两天的生活费"。
The innovative "N for N" model uses origin consolidation warehouses to combine shipments from multiple merchants, reducing logistics costs by 30%. College students enthusiastically commented: "These daily necessities can save me 1-2 days' living expenses per month."
跨境物流方案:
Cross-border Logistics:
• 国内段:NN仓包邮至集运仓
• Domestic: Free shipping to consolidation warehouses
• 国际段:菜鸟/第三方物流承运
• International: Cainiao/3PL partners
• 时效:部分区域最快2天达
• Delivery: As fast as 2 days in some regions
目前平台为海外用户准备8000+款1元商品,覆盖家居日用、数码运动等品类。淘工厂供应链负责人郑帅表示,此次升级将更精准连接年轻消费者,优化供需匹配效率。
The platform now offers 8000+ products at 1 RMB for international buyers, covering home goods, electronics and more. Supply chain director Zheng Shuai noted these upgrades will better connect with young consumers and optimize supply-demand matching.
