2023跨境电商最新退货政策解析：如何正确处理平台退货流程
2023跨境电商最新退货政策解析：如何正确处理平台退货流程
2023 Cross-border E-commerce Return Policy Guide: How to Handle Platform Returns Correctly
跨境电商卖家必读：随着Cyber Day临近，各大平台近期更新了退货政策。本文将详细解读最新退货流程和注意事项，帮助卖家减少损失，保持店铺正常运营。
Must-read for cross-border sellers: With Cyber Day approaching, major platforms have recently updated their return policies. This article provides a detailed interpretation of the latest return processes and precautions to help sellers reduce losses and maintain normal store operations.
一、常见退货原因分析
1. Common Return Reasons Analysis
平台客户退货时，卖家会收到包含退货订单详情的电子邮件。主要退货原因包括：
When customers return products, sellers will receive an email containing return order details. Main return reasons include:
- 产品因客户行为损坏
- 产品缺少标签、发票或原包装
- 产品有使用痕迹或污损
- 产品不完整或客户未报告错误
- Damaged by customer's behavior
- Missing labels, invoices or original packaging
- Signs of use or stains
- Incomplete products or unreported errors
二、最新退货流程详解
2. Detailed Return Process
1. 登录卖家中心接受条款
卖家需登录卖家中心，依次点击[Setting]-[Your profile]-[General]，在页面底部接受新的退货政策条款。
1. Log in to Seller Center to accept terms
Sellers need to log in to Seller Center, click [Setting]-[Your profile]-[General] in order, and accept the new return policy terms at the bottom of the page.
2. 填写退货政策链接（必填）
卖家必须填写国际卖家退货政策链接（需使用VPN访问）：
jotform.com/build/210534614437047
2. Fill in return policy link (required)
Sellers must fill in the international seller return policy link (VPN required):
jotform.com/build/210534614437047
3. 选择退货处理方式
对于价值超过13美元的商品，平台提供三种处理方式：
3. Choose return processing method
For products valued over $13, the platform provides three processing methods:
- 退回卖家国内仓库（承担物流费用）
- 退回卖家当地仓库（承担物流费用）
- 弃置处理（支付处置费）
- Return to domestic warehouse (bear logistics costs)
- Return to local warehouse (bear logistics costs)
- Disposal (pay disposal fee)
三、重要注意事项
3. Important Notes
- 国际卖家退货政策为必填项
- 哥伦比亚站点IMEI产品无法退回
- 平台可能回购可销售退件
- International seller return policy is mandatory
- IMEI products in Colombia cannot be returned
- Platform may repurchase salable returns
完整退货政策和流程请咨询平台经理或点击此处访问官方页面。
For complete return policies and processes, please consult your platform manager or click here to visit the official page.
温馨提示：Cyber Day将至，建议卖家提前熟悉最新退货政策，确保顺利应对销售高峰期的退货问题。
Reminder: With Cyber Day approaching, sellers are advised to familiarize themselves with the latest return policies in advance to ensure smooth handling of returns during the sales peak period.
