Google推广策略：如何从零开始布局TikTok跨境电商

Google推广策略：如何从零开始布局TikTok跨境电商

Google Promotion Strategy: How to Start TikTok Cross-border E-commerce from Scratch

作为全球数字营销的重要组成部分，Google推广已成为跨境电商获取流量的核心渠道。本文将分享如何结合Google推广策略，在国内正常运营TikTok跨境电商业务。

As an important part of global digital marketing, Google promotion has become the core channel for cross-border e-commerce to obtain traffic. This article will share how to combine Google promotion strategies to operate TikTok cross-border e-commerce business normally in China.

一、为什么TikTok是Google推广的最佳搭档？

1. Why TikTok is the Best Partner for Google Promotion?

1. 巨大用户基数：TikTok全球月活用户突破10亿，美国地区达1亿，为Google推广提供了优质流量池。

1. Huge user base: TikTok has over 1 billion global monthly active users, with 100 million in the US, providing a high-quality traffic pool for Google promotion.

2. 内容红利期：平台优质创作者短缺，结合Google推广的精准投放，可获得超额流量回报。

2. Content dividend period: The shortage of high-quality creators on the platform, combined with the precise delivery of Google promotion, can obtain excess traffic returns.

二、国内使用TikTok的Google推广技巧

2. Google Promotion Tips for Using TikTok in China

设备选择：建议使用美版/欧版iPhone6+或小米安卓机（4G+16G），这是Google推广账号稳定的基础。

Device selection: It is recommended to use US/EU version iPhone6+ or Xiaomi Android phones (4G+16G), which is the foundation for stable Google promotion accounts.

环境搭建：

• 恢复出厂设置
• 关闭定位和广告追踪
• 设置目标市场时区
• 同步当地语言

Environment setup:

• Factory reset
• Disable location and ad tracking
• Set target market timezone
• Synchronize local language

三、TikTok+Google推广的黄金组合

3. The Golden Combination of TikTok+Google Promotion

通过海外邮箱注册TikTok账号后，可结合Google推广的以下功能：

After registering a TikTok account with an overseas email, you can combine the following functions of Google promotion:

1. Google Ads精准投放：针对TikTok用户画像设置广告受众

1. Precise delivery of Google Ads: Set ad audiences based on TikTok user profiles

2. Google Analytics数据分析：追踪TikTok流量转化效果

2. Google Analytics data analysis: Track TikTok traffic conversion effects

3. Google SEO优化：提升TikTok店铺在搜索结果中的排名

3. Google SEO optimization: Improve the ranking of TikTok stores in search results

国内短视频市场日趋饱和，通过Google推广布局TikTok跨境电商，将获得先发优势。欢迎在评论区交流更多Google推广与TikTok结合的实战经验！

The domestic short video market is becoming saturated. By laying out TikTok cross-border e-commerce through Google promotion, you will gain first-mover advantage. Welcome to exchange more practical experience of combining Google promotion with TikTok in the comment section!