外贸新手入门指南：从自动进口许可证到谷歌竞价推广全解析
一、自动进口许可证办理
1. Automatic Import License Application
办理自动进口许可证是外贸业务的重要环节。我国对部分商品实行自动进口许可管理，企业需通过商务部业务系统统一平台在线申请。
Obtaining an automatic import license is a crucial step in foreign trade. China implements automatic import licensing management for certain commodities, and enterprises need to apply online through the MOFCOM Business System Unified Platform.
二、谷歌竞价推广费用计算
2. Google Ads Pricing Calculation
谷歌竞价推广(Google Ads)费用主要由以下因素决定：
Google Ads pricing is mainly determined by the following factors:
- 关键词竞争程度(Keyword competition level)
- 行业平均点击成本(Industry average cost-per-click)
- 广告质量得分(Ad quality score)
- 每日预算设置(Daily budget setting)
建议新手从每日$20-50的小预算开始测试，逐步优化广告效果。
It's recommended for beginners to start with a small daily budget of $20-50 for testing, then gradually optimize ad performance.
三、外贸新手入门9步指南
3. 9-Step Guide for Foreign Trade Beginners
第一步：学习外贸基础知识
Step 1: Learn basic foreign trade knowledge
掌握国际贸易术语(Incoterms)、支付方式(如信用证L/C)、运输方式等核心概念。
Master core concepts like International Commercial Terms (Incoterms), payment methods (e.g. Letter of Credit), and shipping methods.
第二步：选择产品和目标市场
Step 2: Select products and target markets
通过Google Trends、海关数据等工具进行市场调研，选择有潜力的产品和市场。
Conduct market research using tools like Google Trends and customs data to select promising products and markets.
第三步：寻找可靠供应商
Step 3: Find reliable suppliers
可通过阿里巴巴国际站、环球资源等B2B平台，或参加广交会等专业展会寻找供应商。
Find suppliers through B2B platforms like Alibaba or Global Sources, or by attending trade fairs like the Canton Fair.
第四步至第九步（建立联系、签订合同、安排货运、支付货款、清关交货、售后服务）同样需要系统学习和实践。
Steps 4-9 (Establishing contact, signing contracts, arranging shipment, making payment, customs clearance and delivery, after-sales service) also require systematic learning and practice.
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SEO Tip: This content includes high-search-volume keywords like "foreign trade for beginners" and "Google Ads pricing", ideal for attracting traffic from new foreign trade practitioners.
