2020年服装外贸行业前景分析及北京信托谷歌竞价推广指南

2020年服装外贸行业前景分析及北京信托谷歌竞价推广指南

Analysis of the Prospects of Garment Foreign Trade Industry in 2020 and Guide to Google Bidding Promotion for Beijing Trust

2020年服装外贸行业前景分析

Analysis of the Prospects of Garment Foreign Trade Industry in 2020

2020年对全球服装外贸行业来说是充满挑战的一年。国内疫情刚刚得到控制，国外却又大规模爆发，这给行业带来了前所未有的压力。

The year 2020 has been full of challenges for the global garment foreign trade industry. While the domestic epidemic situation has just been brought under control, large-scale outbreaks abroad have brought unprecedented pressure to the industry.

然而，危机中也孕育着机遇：

However, opportunities also emerge from crises:

1. 线上渠道成为重要突破口，跨境电商迎来发展良机

1. Online channels have become important breakthroughs, and cross-border e-commerce has ushered in development opportunities

2. 防疫物资相关纺织品需求激增，为行业带来新增长点

2. The demand for epidemic prevention-related textiles has surged, bringing new growth points to the industry

3. 行业洗牌加速，优质企业有望获得更大市场份额

3. Industry reshuffling is accelerating, and high-quality enterprises are expected to gain larger market shares

北京信托谷歌竞价推广开通指南

Guide to Opening Google Bidding Promotion for Beijing Trust

1. 注册Google Ads账户：访问ads.google.com完成注册

1. Register a Google Ads account: Visit ads.google.com to complete registration

2. 设置广告系列：选择"搜索网络"，设置每日预算和出价策略

2. Set up ad campaigns: Select "Search Network", set daily budget and bidding strategy

3. 创建广告组：针对信托业务相关关键词进行分组

3. Create ad groups: Group keywords related to trust business

4. 撰写优质广告文案：突出北京信托的专业性和可靠性

4. Write high-quality ad copy: Highlight the professionalism and reliability of Beijing Trust

5. 设置转化跟踪：安装Google Analytics代码跟踪广告效果

5. Set up conversion tracking: Install Google Analytics code to track ad performance

6. 提交审核并启动广告：通常审核需要1个工作日

6. Submit for review and launch ads: Review usually takes 1 business day