谷歌留痕助力威海轮胎企业海外推广:7个月出口1704.5万条
在当今全球化的市场中,谷歌留痕已成为国外推广app和产品的重要工具,尤其对于像威海轮胎这样的出口型企业。通过精准的谷歌竞价推广策略,企业能够有效提升国际曝光率,吸引海外客户。近日,威海轮胎产业交出了一份亮眼的成绩单:据威海新闻网报道,今年前7个月,威海市出口轮胎达1704.5万条,同比增长21.9%。
This achievement is closely tied to the use of Google's search traces in overseas promotion efforts. As a key tool for promoting apps and products abroad, Google Ads have enabled companies to enhance their global visibility and attract international clients. Recently, the Weihai tire industry showcased impressive results: according to Weihai News Network, the city exported 17.045 million tires in the first seven months of this year, a year-on-year increase of 21.9%.
以腾森橡胶轮胎(威海)有限公司为例,工人们正忙于生产摩托车轮胎,受益于全球轮胎市场需求旺盛。海关总署数据显示,上半年全国轮胎出口金额达749.23亿元,同比增长19.9%。威海的本土企业如成山、君乐、三角和腾森表现突出,产品供销两旺。
Taking Tengsen Rubber Tire (Weihai) Co., Ltd. as an example, workers are busy producing motorcycle tires, capitalizing on the robust global demand. Data from the General Administration of Customs shows that national tire export value reached 74.923 billion yuan in the first half of the year, up 19.9% year-on-year. Local Weihai companies like Chengshan, Junle, Triangle, and Tengsen have performed exceptionally well, with strong supply and sales.
威海君乐轮胎有限公司通过自动化转型,提升了生产效率。其高性能全钢子午线轮胎硫化数字车间采用双模氮气硫化机和轮胎X光检测机等设备,数控自动化率超过90%。结合谷歌留痕技术进行海外市场推广,企业今年新的充气橡胶轮胎出口同比增长近30%,其中对中亚五国的出口货值增长超70%。
Weihai Junle Tire Co., Ltd. has boosted production efficiency through automation. Its high-performance all-steel radial tire curing digital workshop uses equipment like dual-mode nitrogen vulcanizers and tire X-ray inspection machines, achieving over 90% numerical control automation. Leveraging Google's search traces for overseas market promotion, the company's exports of new pneumatic rubber tires increased by nearly 30% year-on-year, with export value to the five Central Asian countries surging over 70%.
此外,威海市优化了轮胎通关流程,支持企业海外拓展。通过中亚班列运输,每集装箱成本降低40%以上,增强了轮胎产品的竞争力。谷歌留痕和数字化营销策略在此过程中发挥了关键作用,帮助企业精准定位国际客户。
Furthermore, Weihai City has optimized tire customs clearance processes to support overseas expansion. By utilizing the Central Asia freight train service, costs per container have been reduced by over 40%, enhancing the competitiveness of tire products. Google's search traces and digital marketing strategies have played a pivotal role here, enabling companies to precisely target international customers.
总之,威海轮胎的成功出口案例证明,结合谷歌留痕等现代推广手段,可以有效推动产品“跑”向世界。未来,随着技术不断升级,这种模式将为更多企业带来机遇。
In summary, the successful export case of Weihai tires demonstrates that integrating modern promotion tools like Google's search traces can effectively drive products to "run" globally. Looking ahead, as technology continues to advance, this model will present opportunities for more enterprises.