谷歌广告推广选择与授权步骤完整指南

谷歌广告推广选择与授权步骤完整指南

Complete Guide to Google Ads Promotion Selection and Authorization Process

在数字营销领域，谷歌广告(Google Ads)是最有效的推广渠道之一。但很多营销人员常常困惑：到底应该选择哪种谷歌推广方式效果最好？

In the field of digital marketing, Google Ads is one of the most effective promotion channels. However, many marketers often wonder: Which type of Google promotion works best?

谷歌广告推广类型比较

Comparison of Google Ads Promotion Types

1. 搜索广告(Search Ads)：当用户在谷歌搜索相关内容时展示，转化率高

2. 展示广告(Display Ads)：在合作网站上展示，适合品牌曝光

3. 购物广告(Shopping Ads)：电商首选，直接展示产品图片和价格

4. 视频广告(Video Ads)：通过YouTube等平台投放，互动性强

1. Search Ads: Displayed when users search related content on Google, with high conversion rates

2. Display Ads: Displayed on partner websites, suitable for brand exposure

3. Shopping Ads: Ideal for e-commerce, directly displaying product images and prices

4. Video Ads: Delivered through platforms like YouTube, with strong interactivity

谷歌广告授权详细步骤

Detailed Steps for Google Ads Authorization

1. 打开Google Ads官网 (in……)
2. 使用注册谷歌广告的邮箱登录
3. 进入谷歌广告账户，点击右上角的"工具与设置"
4. 在设置栏点击"访问权限和安全"
5. 在用户栏点击"+"按钮
6. 输入被邀请访问者的谷歌邮箱账号
7. 选择访问者的权限级别
8. 点击"发送邀请"
9. 通知访问者打开邮件接受邀请

1. Open the Google Ads official website (in……)
2. Log in with the email registered for Google Ads
3. Enter the Google Ads account and click "Tools & Settings" in the upper right corner
4. Click "Access and Security" in the settings column
5. Click the "+" button in the user column
6. Enter the Google email account of the invitee
7. Select the access level for the visitor
8. Click "Send Invitation"
9. Notify the invitee to open the email and accept the invitation

温馨提示：建议给团队成员设置合适的权限级别，确保账户安全。

Reminder: It is recommended to set appropriate access levels for team members to ensure account security.