外贸订单获取与谷歌广告技巧：618跨境电商终极囤货指南
图片来源：图虫创意
618购物节期间，"薅羊毛"已成为跨境电商圈的热门话题。对于跨境卖家而言，高效获取外贸订单和掌握谷歌竞价推广技巧至关重要。
During the 618 shopping festival, "getting the best deals" has become a hot topic in the cross-border e-commerce circle. For cross-border sellers, efficiently obtaining foreign trade orders and mastering Google Ads techniques are crucial.
外贸订单获取三大核心渠道
Three Core Channels for Securing Foreign Trade Orders
1. 谷歌竞价推广广告技巧：通过精准的关键词定位和广告优化，可以有效获取高质量外贸询盘。
1. Google Ads Techniques: Precise keyword targeting and ad optimization can effectively generate high-quality foreign trade inquiries.
2. B2B平台开发：充分利用阿里巴巴国际站、环球资源等平台资源，拓展客户渠道。
2. B2B Platform Development: Make full use of platforms like Alibaba International and Global Sources to expand customer channels.
3. 社交媒体营销：LinkedIn、Facebook等社交平台是开发潜在客户的重要阵地。
3. Social Media Marketing: Platforms like LinkedIn and Facebook are important for developing potential customers.
618限时特惠：跨境电商必备资源
618 Limited-time Offers: Essential Resources for Cross-border E-commerce
雨果618年中特惠嘉年华为跨境卖家提供多项超值服务：
The 618 Special Carnival offers multiple value-for-money services for cross-border sellers:
• 雨果白金会员：一站式获取跨境电商全系运营知识
• VIP Membership: One-stop access to comprehensive cross-border e-commerce operation knowledge
• TikTok航海会员：从入门到变现的完整TikTok营销解决方案
• TikTok Navigation Membership: Complete TikTok marketing solution from entry to monetization
• 亚马逊专场培训：针对不同阶段卖家的定制化运营课程
• Amazon Special Training: Customized operation courses for sellers at different stages
跨境电商3.0时代的品牌出海策略
Brand Globalization Strategy in Cross-border E-commerce 3.0 Era
随着跨境电商进入3.0时代，品牌出海成为必然趋势。CCEE选品大会为品牌工厂提供：
As cross-border e-commerce enters the 3.0 era, brand globalization has become an inevitable trend. The CCEE Product Selection Conference provides:
• 全球曝光机会：累计1亿+曝光量，覆盖60+产业带
• Global Exposure Opportunities: Accumulated 100M+ exposure, covering 60+ industrial belts
• 供需精准对接：帮助5000+企业找到优质合作伙伴
• Precise Supply-Demand Matching: Helping 5000+ companies find quality partners
• 限时特惠：展位费立减1800元，抢占优质展位
• Limited-time Offer: Booth fee reduced by 1800 yuan, grab premium booths
2022年下半年已经开启，跨境卖家需要抓住618最后优惠时机，通过系统学习和优质服务实现弯道超车。
The second half of 2022 has begun, cross-border sellers need to seize the last 618 discount opportunity to achieve overtaking through systematic learning and quality services.
