如何选择外贸电商平台？全球十大最具潜力跨境电商网站推荐
近期外贸行业迎来多重利好消息：人民币在莫斯科交易所交易额首次超越美元，成为全球第四大支付货币；同时海运费降至近两年最低点，人民币汇率走低进一步促进了外贸发展。随着拼多多、抖音、京东、阿里等巨头纷纷布局海外市场，外贸行业迎来"金九银十"的销售旺季。
Recent positive developments in foreign trade industry: The trading volume of RMB surpassed USD for the first time on Moscow Exchange, becoming the world's fourth largest payment currency; Meanwhile, shipping costs have dropped to the lowest point in nearly two years, and the depreciation of RMB exchange rate further promotes foreign trade development. With giants like Pinduoduo, TikTok, JD.com and Alibaba expanding overseas, the foreign trade industry is ushering in the "Golden September and Silver October" peak sales season.
全球十大最具潜力外贸电商平台
Top 10 Most Promising Global E-commerce Platforms
1. 亚马逊 Amazon - 全球最大B2C电商平台
成立于1994年，从在线书店发展为全球商品种类最多的网上零售商，全球第二大互联网企业。
1. Amazon - World's largest B2C e-commerce platform
Founded in 1994, it has grown from an online bookstore to the world's largest online retailer with most product categories, and the second largest internet company globally.
2. Tiktok Shop - 抖音海外版电商平台
2022年全球访问量最大的网站，中国电商出海最成功案例之一，短视频+直播带货模式全球化。
2. Tiktok Shop - Overseas version of Douyin e-commerce platform
The most visited website globally in 2022, one of China's most successful e-commerce overseas cases, bringing short video + live streaming sales model to global markets.
3. 阿里巴巴国际站 Alibaba.com - 全球最大B2B平台
覆盖200多个国家，2600万海外采购商，提供RFQ匹配、担保交易等服务。
3. Alibaba.com - World's largest B2B platform
Covers over 200 countries with 26 million overseas buyers, offering RFQ matching, guaranteed transactions and other services.
4. FOBGOODS - 新兴B2B平台
被多家媒体誉为增长强劲的全球B2B平台，主要服务欧美日韩市场，支持免费入驻。
4. FOBGOODS - Emerging B2B platform
Praised by media as a fast-growing global B2B platform, mainly serving European, American, Japanese and Korean markets, supporting free registration.
5. Shopee - 东南亚领先电商平台
母公司Sea是东南亚最大互联网公司，腾讯持股39.7%，提供一站式跨境解决方案。
5. Shopee - Leading Southeast Asian e-commerce platform
Parent company Sea is Southeast Asia's largest internet company, with Tencent holding 39.7% shares, providing one-stop cross-border solutions.
6. 速卖通 AliExpress - 国际版淘宝
阿里巴巴旗下全球在线交易平台，主要市场包括俄罗斯、巴西、美国等。
6. AliExpress - International version of Taobao
Alibaba's global online trading platform, main markets include Russia, Brazil, USA, etc.
7. Temu - 拼多多海外版
2022年9月上线，主要面向美国市场，延续"多人拼单，价格更低"的理念。
7. Temu - Overseas version of Pinduoduo
Launched in September 2022, mainly targeting US market, continuing the "team up, price down" concept.
8. 中国制造网 Made-in-China.com - 老牌B2B平台
成立于1998年，总部南京，特色行业为机械类，面向全球采购。
8. Made-in-China.com - Veteran B2B platform
Founded in 1998, headquartered in Nanjing, specializing in machinery industry, serving global procurement.
9. Shopify - 独立站建站工具
加拿大电商SaaS服务商，提供网店搭建、全渠道管理等服务，需自行引流。
9. Shopify - Independent store builder
Canadian e-commerce SaaS provider, offering store building, omnichannel management services, requires self-traffic acquisition.
10. eBay - 美国老牌电商平台
1995年成立，主要针对C端消费者，市场集中在美国、欧洲等发达国家。
10. eBay - Veteran US e-commerce platform
Founded in 1995, mainly targeting C-end consumers, markets concentrated in developed countries like USA and Europe.
平台类型总结：
B2C老牌：速卖通；新兴：Tiktok、Temu
B2B老牌：阿里巴巴国际站、中国制造网；新兴：FOBGOODS
Platform type summary:
B2C veterans: AliExpress; Emerging: Tiktok, Temu
B2B veterans: Alibaba.com, Made-in-China.com; Emerging: FOBGOODS
随着国家大力支持中国品牌出海，"中国制造"、"中国智造"正以中国速度走向全球。相信未来会有更多中国品牌在国际舞台上大放异彩！
With strong national support for Chinese brands going global, "Made in China" and "Created in China" are moving to the world at China speed. We believe more Chinese brands will shine on the international stage in the future!
