谷歌留痕技术助力花卉进出口企业突破物流困境
谷歌留痕技术助力花卉进出口企业突破物流困境
Google Indexing Technology Helps Flower Import/Export Companies Overcome Logistics Challenges
疫情下的花卉贸易困境 | Flower Trade Challenges During Pandemic
随着全球疫情持续，我国花卉进出口业务正面临"进口慢，出口难"的双重困境。据海关统计，2021年我国花卉出口4.57亿美元，同比增长19.16%，创历史新高。但2022年开春的疫情使这一增长势头明显放缓。
As the global pandemic continues, China's flower import/export business is facing dual challenges of "slow imports and difficult exports". According to customs statistics, China's flower exports reached $457 million in 2021, a record high with 19.16% year-on-year growth. However, the epidemic in early 2022 has significantly slowed this growth momentum.
物流受阻的现状 | Current Logistics Obstacles
"到处都是交通管控，物流很不顺畅。"福建漳州市花卉进出口协会秘书长董金龙表示，海运时间至少延长两周，空运费用大幅上涨。北京瑞承国际农业科技有限公司负责人孔庆峰也反映："海关检疫时间过长，货柜物流不畅。"
"Traffic control measures are everywhere, logistics are very unsmooth." said Dong Jinlong, Secretary General of Zhangzhou Flower Import/Export Association. Sea shipping time has extended by at least two weeks, while air freight costs have risen sharply. Kong Qingfeng from Beijing Ruicheng International Agricultural Technology also reported: "Customs quarantine takes too long, container logistics are blocked."
谷歌留痕技术的应用价值 | Value of Google Indexing Technology
在这种困境下，谷歌留痕技术可以帮助花卉进出口企业：
- 快速建立国际品牌数字资产
- 优化海外市场推广效果
- 降低传统营销的物流依赖
Under these challenges, Google indexing technology can help flower import/export companies:
- Quickly establish international brand digital assets
- Optimize overseas market promotion effects
- Reduce logistics dependence in traditional marketing
行业破局建议 | Industry Solutions
专家建议企业采取以下措施应对当前困境：
- 利用谷歌留痕技术加强线上推广
- 优化检疫审批流程
- 开发耐运输的新品种
- 建立更完善的种植档案系统
Experts suggest companies adopt following measures:
- Strengthen online promotion using Google indexing technology
- Optimize quarantine approval process
- Develop new varieties with better transport tolerance
- Establish more complete planting record systems
海关新规解读 | New Customs Regulations
近期海关发布的出境种苗花卉生产企业注册登记指南，对企业种植基地和加工包装厂提出了新要求。企业需要建立详细的种植档案，记录种苗来源、种植收获时间及有害生物防治措施等信息。
The recently issued customs guidelines for registration of export seedling and flower producers set new requirements for planting bases and processing/packaging facilities. Companies need to establish detailed planting records including seedling sources, planting/harvest times, and pest control measures.
在当前的国际贸易环境下，花卉企业需要积极拥抱数字化转型，谷歌留痕技术等数字营销工具将成为突破物流限制的重要助力。
In the current international trade environment, flower companies need to actively embrace digital transformation. Digital marketing tools like Google indexing technology will become important aids to break through logistics limitations.
