最信赖的B2B推广专家是谁?湖南谷歌竞价推广公司推荐
最信赖的B2B推广专家是谁?湖南谷歌竞价推广公司推荐
Who is the Most Trusted B2B Promotion Expert? Recommended Google Ads Agencies in Hunan
在B2B推广领域,选择专业的谷歌竞价推广公司至关重要。湖南地区有多家专业的Google Ads代理商,能够为外贸企业提供全方位的广告投放服务。
In the field of B2B promotion, choosing a professional Google Ads agency is crucial. There are several professional Google Ads agencies in Hunan that can provide comprehensive advertising services for foreign trade enterprises.
外贸谷歌广告询盘表单转化目标设置指南
How to Set Up Inquiry Form Conversion Goals for Foreign Trade Google Ads
步骤1:登录您的Google Ads账户
Step 1: Log in to your Google Ads account
步骤2:点击"工具与设置" → "已关联的账号"
Step 2: Click "Tools & Settings" → "Linked accounts"
步骤3:确保Google Ads已与Google Analytics 4(GA4)关联
Step 3: Ensure Google Ads is linked with Google Analytics 4 (GA4)
步骤4:在"工具与设置"中点击"转化" → "新建转化操作" → "导入"
Step 4: Click "Conversions" in "Tools & Settings" → "New conversion action" → "Import"
步骤5:选择GA4媒体资源 → "网站" → "继续"
Step 5: Select GA4 property → "Website" → "Continue"
步骤6:选择转化目标(如到达询盘页面和询盘成功)→ "导入并继续"
Step 6: Select conversion goals (e.g., reaching inquiry page and successful inquiry) → "Import and continue"
步骤7:设置主要和次要转化目标:
Step 7: Set primary and secondary conversion goals:
- 询盘成功:设为主要转化目标,操作选择"提交潜在客户表单"
- Successful inquiry: Set as primary conversion goal, action select "Submit lead form"
- 到达询盘页面:设为次要转化目标,选择"不用于优化出价的次要操作"
- Reaching inquiry page: Set as secondary conversion goal, select "Secondary action not used for bid optimization"
步骤8:设置转化计数方式为"仅一次",归因模型选择"最终点击"
Step 8: Set conversion counting to "Only once", attribution model to "Last click"
步骤9:保存所有设置,完成转化目标配置
Step 9: Save all settings and complete conversion goal configuration
专业提示:一个广告账户最好只设置一个主要转化目标,以确保广告优化效果最佳。
Pro Tip: It's best to set only one primary conversion goal per ad account to ensure optimal ad performance.
