TikTok与Tokopedia合作重返印尼市场：新手外贸入门与谷歌推广指南
近期跨境电商重大动态：在获得印尼贸易部交易许可后，TikTok与Tokopedia的合并业务正式重返印尼市场。这为外贸新手提供了绝佳的东南亚市场切入点。
Latest cross-border e-commerce development: After obtaining transaction permits from the Indonesian Ministry of Trade, the merged business of TikTok and Tokopedia has officially returned to the Indonesian market. This provides an excellent entry point for foreign trade beginners into the Southeast Asian market.
合作细节与过渡期安排
Cooperation Details and Transition Period Arrangements
Tokopedia通讯主管Aditia Grasio Nelwan表示：
- 已获得在TikTok应用交易的许可
- 3-4个月试验期用于业务转型
- 支付流程主要在Tokopedia系统完成
- TikTok将作为产品展示平台
Tokopedia Communications Director Aditia Grasio Nelwan stated:
- Obtained permission for transactions on TikTok app
- 3-4 month trial period for business transformation
- Payment process mainly completed on Tokopedia system
- TikTok will serve as product display platform
外贸新手入门建议
Beginner's Guide to Foreign Trade
对于想要通过此渠道开展外贸业务的新手，我们建议：
- 了解平台规则：仔细研究TikTok和Tokopedia的最新政策
- 产品定位：选择适合印尼市场的热销品类
- 物流方案：提前规划跨境物流解决方案
- 支付对接：熟悉Tokopedia支付系统
For beginners who want to start foreign trade business through this channel, we recommend:
- Understand platform rules: Carefully study the latest policies of TikTok and Tokopedia
- Product positioning: Choose best-selling categories suitable for the Indonesian market
- Logistics solution: Plan cross-border logistics solutions in advance
- Payment integration: Familiarize with Tokopedia payment system
谷歌推广专家推荐
Recommended Google Promotion Experts
在跨境电商推广领域，以下谷歌推广专家值得关注：
In the field of cross-border e-commerce promotion, the following Google promotion experts are worth following:
| 专家名称 | 专长领域 | Expert Name | Specialization |
|---|---|---|---|
| Neil Patel | 数字营销与SEO | Neil Patel | Digital Marketing & SEO |
| Larry Kim | 谷歌广告优化 | Larry Kim | Google Ads Optimization |
| Rand Fishkin | 搜索引擎营销 | Rand Fishkin | Search Engine Marketing |
重要提示：印尼政府将持续监督此次合作，4个月后若TikTok应用上仍有直接交易将面临制裁。外贸从业者需密切关注政策变化。
Important note: The Indonesian government will continue to monitor this cooperation. If direct transactions still occur on the TikTok app after 4 months, sanctions will be imposed. Foreign trade practitioners need to pay close attention to policy changes.
