为什么外贸企业需要谷歌推广？展会后客户跟进全攻略
在当今数字营销时代，Facebook推广虽然是获取客户的基础渠道，但谷歌推广业务对外贸企业同样至关重要。
In today's digital marketing era, while Facebook promotion serves as a fundamental channel for customer acquisition, Google Ads is equally vital for foreign trade companies.
为什么要做谷歌推广？
Why Use Google Ads?
1. 精准定位全球买家：谷歌覆盖全球92%的搜索流量
1. Precise global buyer targeting: Google covers 92% of global search traffic
2. 高转化率：主动搜索的客户购买意向更强
2. High conversion rate: Actively searching customers have stronger purchase intent
展会后跟进客户的三大黄金法则
Three Golden Rules for Post-Exhibition Follow-up
一、有计划的跟进
1. Systematic Follow-up Plan
• 高潜力客户：48小时内安排视频会议
• High-potential clients: Schedule video meeting within 48 hours
• 中等意向客户：每周发送有价值的内容
• Medium-potential clients: Send valuable content weekly
二、个性化沟通
2. Personalized Communication
• 引用展会交谈细节提升30%回复率
• Referencing exhibition details increases response rate by 30%
• 提供定制化解决方案
• Provide customized solutions
三、智能邮件营销
3. Smart Email Marketing
使用网易外贸通AI写信功能：
Using NetEase Foreign Trade AI Writing:
1. 输入客户邮箱和关键信息
1. Input client email and key information
2. AI自动生成个性化邮件
2. AI generates personalized emails automatically
3. 跟踪邮件打开率和回复率
3. Track open and response rates
立即体验：网易外贸通-用科技赋能外贸企业
Try Now: NetEase Foreign Trade Tool - Empowering Trade with Technology
