十年SEO推广经验解析：外贸公司海外推广的商品限制

十年SEO推广经验解析：外贸公司海外推广的商品限制

10+ Years SEO Experience: Product Restrictions for Foreign Trade Companies in Overseas Promotion

核心问题：外贸公司是否可以通过SEO和谷歌竞价推广销售任意商品？

Core Question: Can foreign trade companies sell any product through SEO and Google Ads?

根据中国法律规定，所有企业的经营活动都必须严格遵循《营业执照》核定的经营范围。

According to Chinese law, all business activities must strictly comply with the business scope approved in the Business License.

对于设备、五金配件、塑料成品等常规商品：
- 若营业执照已包含这些类目，可直接推广销售
- 若未包含，需向工商局申请增加经营项目

For general products like equipment, hardware accessories, plastic products:
- Can be directly promoted if included in the business license
- Need to apply for business scope expansion if not included

特殊注意事项：
1. 医疗器械、食品等特殊商品需额外资质
2. 跨境销售需符合目标国进口规定
3. 建议定期更新营业执照经营范围

Special Notes:
1. Special qualifications required for medical devices, food, etc.
2. Cross-border sales must comply with import regulations
3. Recommend regular updates to business scope

文山地区十年以上SEO推广经验表明：合规经营是海外推广成功的基础，建议企业在开展谷歌竞价推广前完善所有资质文件。

10+ years SEO experience in Wenshan shows: Compliance is the foundation of successful overseas promotion. We recommend completing all qualification documents before starting Google Ads campaigns.