运营最久的SEO推广公司分享：TikTok小店三大运营要点与快速变现技巧
众所周知，国内的抖音早已风生水起，抖音给了很多普通人一夜暴富的机会。而TikTok也跟随着抖音开启了商业模式，目前流量与机会都是不可小觑的。在店铺申请通过，成功入驻之后，又该如何运营？这篇文章为大家解答！
As we all know, Douyin has already become hugely popular in China, giving many ordinary people the opportunity to get rich overnight. Following Douyin's footsteps, TikTok has also opened its business model, and its current traffic and opportunities should not be underestimated. After your store application is approved and you successfully settle in, how should you operate? This article will answer for you!
一、选择变现模式 | 1. Choosing Monetization Models
TikTok小店带货分为三种模式，在开始上架之前可以先选好带货模式进行运营。TikTok小店与TikTok平台紧密结合，用户可以将自己的产品直接与他们的创作内容相结合，无论是哪种带货方式，用户的购买链路都大大缩短。
TikTok shop offers three monetization models. Before listing products, you should first choose your preferred model. TikTok Shop is closely integrated with the TikTok platform, allowing users to directly combine their products with creative content. Regardless of the sales method, the user purchase journey is significantly shortened.
1、短视频+小黄车：用短视频的方式呈现商品的卖点，用户可以直接点击视频下方小黄车进行购买，如果内容优质就会得到源源不断的曝光和流量。
Short video + shopping cart: Present product selling points through short videos. Users can directly click the shopping cart below the video to purchase. High-quality content will receive continuous exposure and traffic.
二、账号内容打造 | 2. Account Content Creation
账号内容打造是流量密码最重要的组成部分，做TK小店需要做好以下工作，为变现铺垫基础：
Content creation is the most important component of the traffic formula. To operate a TikTok Shop successfully, you need to complete the following tasks to lay the foundation for monetization:
1、确定赛道：入驻前对站点进行充分调研，选择可以展现优势的赛道，最好不要选择竞争过于激烈的赛道。
Choose your niche: Conduct thorough market research before settling in, select a niche where you can demonstrate advantages, and preferably avoid overly competitive niches.
三、账号养成与防封号 | 3. Account Development and Anti-Ban Measures
TikTok Shop运营对于运行环境也有一定的要求，因为TikTok将中国用户限制在外，如果你在运行TK的时候被系统检测到你设备运行的物理IP在中国，那么你的TK账号就会被官方限流。
TikTok Shop operations have certain requirements for the operating environment. Since TikTok restricts Chinese users, if the system detects that your device's physical IP is in China while operating TikTok, your account will be throttled by the platform.
防封号Tips：
Anti-ban Tips:
- 需要使用独立IP干净网络登陆店铺，且最好的固定IP
- Use clean network with dedicated IP to log in to your store, preferably a fixed IP
- 不要上敏感类产品，使用干净的API或者ERP
- Avoid sensitive products and use clean APIs or ERPs
通过以上三大运营要点，结合SEO优化策略，您的TikTok小店将能够获得更好的曝光和转化率，实现快速变现！
By following these three key operation strategies combined with SEO optimization, your TikTok Shop will achieve better exposure and conversion rates for fast monetization!
