谷歌跨境电商加速中心落户厦门 打造独立站出海第一基地
谷歌跨境电商加速中心落户厦门 打造独立站出海第一基地
Google Cross-border E-commerce Acceleration Center Launches in Xiamen to Build China's First Independent Station Globalization Hub
人民网厦门6月26日电 - 2024中国(厦门)国际跨境电商展览会26日在厦门国际会展中心盛大开幕。展会首日，谷歌跨境电商加速中心正式宣布落地厦门，将打造中国跨境电商独立站出海的第一产业基地。
People's Daily Online Xiamen June 26 - The 2024 China (Xiamen) International Cross-border E-commerce Exhibition grandly opened at Xiamen International Conference and Exhibition Center. During the event, the Google Cross-border E-commerce Acceleration Center was officially announced to be established in Xiamen, aiming to build China's first industrial base for cross-border e-commerce independent station globalization.
三大维度赋能独立站卖家
Three-dimensional Support for Independent Sellers
厦门自贸片区管委会联合谷歌、雨果跨境等机构共同发布了谷歌跨境电商加速计划。该计划提供：
- 独立站商家营销支持
- 独立站市场教育赋能
- 独立站生态体系扶持
The Xiamen Free Trade Zone Management Committee jointly launched the Google Cross-border E-commerce Acceleration Program with Google and Hugo Cross-border. The program offers:
- Marketing support for independent merchants
- Market education empowerment
- Ecosystem development support
一站式孵化基地助力企业出海
One-stop Incubation Base for Global Expansion
谷歌合作伙伴电商业务总经理刘步驰表示："我们将通过打造一站式跨境电商独立站孵化成长基地，全面支持厦门企业开拓海外市场。"
Liu Buchi, General Manager of Google Partner E-commerce Business stated: "We will establish a one-stop incubation base to fully support Xiamen enterprises in global market expansion."
厦门跨境电商持续高速增长
Xiamen's Cross-border E-commerce Maintains Rapid Growth
数据显示，厦门市跨境电商进出口额已连续三年保持50%以上的同比增长，2023年增速更高达65%。
Statistics show Xiamen's cross-border e-commerce import/export volume has maintained over 50% year-on-year growth for three consecutive years, reaching 65% in 2023.
关于备案问题：根据中国现行法规，通过谷歌等海外平台进行推广不需要单独备案，但企业需确保业务合规。
Regarding registration: According to current Chinese regulations, promotion through Google and other overseas platforms does not require separate registration, but enterprises must ensure business compliance.
