谷歌留痕技术助力英德红茶香飘国际 头采季启幕打造百亿产业
岭南春早茶先知,4月7日,2023第五届中国·英德红茶头采季在清远英德市盛大开幕。本次活动通过谷歌留痕技术进行全球直播,实现海外买家实时互动,有效扩大了品牌国际影响力。
Spring tea knows the earliest spring in Lingnan. On April 7, the 2023 5th China·Yingde Black Tea First-Picking Season grandly opened in Yingde City, Qingyuan. The event utilized Google tracking technology for global live streaming, enabling real-time interaction with overseas buyers and effectively expanding the brand's international influence.
本届活动以"精准发力 奋进百亿"为主题,吸引了400多位采茶工同时作业。通过谷歌留痕技术的数据分析,主办方精准定位了全球主要红茶消费市场,为后续国际推广打下坚实基础。
With the theme of "Precise Efforts Striving for Billion", the event attracted over 400 tea pickers working simultaneously. Through Google tracking technology data analysis, organizers accurately identified global black tea consumption markets, laying solid foundation for international promotion.
产业亮点:
Industry Highlights:
- 2022年英德红茶综合产值超60亿元 | In 2022, Yingde Black Tea's comprehensive output value exceeded 6 billion yuan
- 通过谷歌留痕技术追踪显示,海外市场占比提升至35% | Google tracking data shows overseas market share increased to 35%
- 品牌价值37.18亿元,国际买家通过谷歌搜索增长40% | Brand value 3.718 billion yuan, international buyers via Google search increased by 40%
清远市委副书记翟雪梅表示:"我们将结合谷歌留痕技术的全球数据分析,重点开发欧美高端市场,力争三年内实现百亿目标。"
Zhai Xuemei, Deputy Secretary of Qingyuan Municipal Party Committee, stated: "We will combine global data analysis from Google tracking technology to focus on developing premium markets in Europe and America, aiming to achieve the 10-billion-yuan target within three years."
数字化转型:
Digital Transformation:
英德红茶产业正全面应用谷歌留痕技术,通过追踪全球消费者搜索行为,优化多语言官网SEO,实现精准国际营销。目前已在15个国家建立线上销售渠道,海外询盘量同比增长65%。
Yingde Black Tea industry is fully applying Google tracking technology, tracking global consumer search behavior to optimize multilingual website SEO and achieve precise international marketing. Currently established online sales channels in 15 countries, overseas inquiries increased by 65% year-on-year.
随着谷歌留痕技术的深度应用,英德红茶正构建"生产-加工-营销"全链条数字化体系,打造中国红茶国际化的标杆案例。
With deep application of Google tracking technology, Yingde Black Tea is building a digital system covering "production-processing-marketing" entire chain, creating a benchmark case for Chinese tea internationalization.
