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德国最新法规:避孕套制造商不得在产品包装上宣称可实现多重高潮,以避免误导消费者重复使用同一避孕套。 New German regulation: Condom manufacturers are prohibited from cl

德国法院裁定:避孕套"21次高潮"宣传属虚假广告

德国最新法规:避孕套制造商不得在产品包装上宣称可实现多重高潮,以避免误导消费者重复使用同一避孕套。

New German regulation: Condom manufacturers are prohibited from claiming multiple orgasms on product packaging to prevent misleading consumers into reusing condoms.

据外媒报道,德国柏林公司Einhorn因在其产品包装上标注"适用多达21次性高潮"的宣传语,被杜塞尔多夫州法院判定违反广告法规。

According to foreign media reports, Berlin-based company Einhorn was found by a Düsseldorf court to have violated advertising regulations for labeling its products as "suitable for up to 21 orgasms".

法庭争议焦点

Court dispute focus:

• Einhorn公司辩称该宣传语明显是玩笑性质

• Einhorn argued the claim was clearly meant as a joke

• 法官认为这会鼓励消费者重复使用避孕套

• Judges believed it would encourage condom reuse

首席法官Johanna Brueckner-Hofmann强调:"避孕套属于医疗器械,其包装说明必须符合严格标准。任何关于性高潮次数的宣传都是误导性的。"

Chief Justice Johanna Brueckner-Hofmann emphasized: "Condoms are medical devices whose packaging must meet strict standards. Any claims about orgasm frequency are misleading."

Einhorn公司负责人向媒体表示:"若按单次高潮计算,等于只考虑男性体验,忽视了女性及其他性伴侣可能达到多次高潮的事实。"

Einhorn executives told media: "Calculating by single orgasm only considers male experience, ignoring that female and other partners may achieve multiple orgasms."

本案最终判决将于11月26日公布。此案引发了对医疗器械广告规范与创意营销之间界限的广泛讨论。

The final verdict will be announced on November 26. This case has sparked widespread discussion about the boundary between medical device advertising regulations and creative marketing.

跨境电商提示:出口德国的避孕套产品需特别注意包装宣传用语合规性。

Cross-border e-commerce tip: Condom products exported to Germany need special attention to packaging claim compliance.