想提升Google搜索排名?先搞懂这些SEO和电商专业术语!
俗话说,隔行如隔山。每个行业都有其独特的专业术语,SEO和跨境电商也不例外。对于刚入行的推广人员来说,熟悉这些术语是提升Google搜索排名的基础。
As the saying goes, different trades are separated as by mountains. Every industry has its unique professional terms, and SEO and cross-border e-commerce are no exception. For new marketers, mastering these terms is fundamental to improving Google search rankings.
SEO优化篇 | SEO Optimization
SEO:Search Engine Optimization,搜索引擎优化。
Domain:域名,即网址。
Backlinks:外链,由其他网站指向你的网站的链接。
Traffic:访问量,指来到一个网站的全部访问量。
Bounce Rate:跳出率,指跳出的访问量与总访问量的比例。
网站运营篇 | Website Operation
GMV:Gross Merchandise Volume,总成交额。
SKU:Stock Keeping Unit,库存量单位。
AOV:Average Order Value,客单价。
LTV:Life Time Value,用户生命周期价值。
EDM:E-mail Direct Marketing,邮件营销。
随着互联网的不断发展,相关的行业术语也会越来越多。我们需要多加注意,并且认真铭记相关行业术语的意义。做好基础工作,这才是在这个行业中如鱼得水的首要前提。
With the continuous development of the internet, relevant industry terms will continue to emerge. We need to pay more attention and seriously remember the meaning of relevant industry terms. Doing the basic work well is the primary prerequisite for thriving in this industry.
TigerLittle是专为国内中小企业商家和海外小B商家搭建的新兴一站式供货平台,致力于通过向海外买家展示、推广供应商的企业和商品,为中小企业拓展海外贸易渠道。
TigerLittle is an emerging one-stop supply platform built for domestic SMEs and overseas small B merchants, committed to helping SMEs expand overseas trade channels by displaying and promoting suppliers' companies and products to overseas buyers.
