速卖通半托管模式爆发：物流升级+疯狂补贴引爆跨境卖家增长
速卖通半托管模式爆发：物流升级+疯狂补贴引爆跨境卖家增长
AliExpress Semi-Hosted Model Explodes: Logistics Upgrade + Crazy Subsidies Ignite Cross-Border Seller Growth
跨境电商行业再迎重磅变革！继全托管模式后，速卖通半托管服务近期通过"真金白银"的补贴政策强势崛起，成为平台自运营卖家的新增长引擎。
The cross-border e-commerce industry welcomes another major transformation! Following the fully-hosted model, AliExpress's semi-hosted service has recently emerged strongly through "real money" subsidy policies, becoming a new growth engine for platform self-operated sellers.
▍平台连续一周发布补贴公告
▍Platform issues subsidy announcements for a whole week
据雨果跨境独家获悉，速卖通开年以来持续加码半托管服务，推出多项重磅补贴政策：
According to exclusive information from Cifnews, AliExpress has continuously strengthened its semi-hosted service since the beginning of the year, launching several heavyweight subsidy policies:
- 佣金减免：入仓商品100%全免，JIT发货享50%减免
- Commission reduction: 100% exemption for warehoused goods, 50% reduction for JIT shipments
- 发货补贴：春节期间准时发货每单最高补贴2元
- Shipping subsidies: Up to 2 yuan subsidy per order for on-time delivery during Spring Festival
- 提前放款：热门商品入仓可提前放款60%
- Early payment: 60% advance payment for popular warehoused goods
- 仓储费全免：上门揽收/仓内操作/仓租全免
- Free storage: Free pickup/warehouse operations/storage rental
▍物流升级解决核心痛点
▍Logistics upgrade solves core pain points
分析人士指出，半托管模式本质是通过物流服务升级帮助传统POP卖家补齐短板。与全托管不同，商家仍保留货权和运营权，仅需使用半托管模板发布商品。
Analysts point out that the semi-hosted model essentially helps traditional POP sellers make up for shortcomings through logistics service upgrades. Unlike fully-hosted, merchants still retain ownership and operation rights, only needing to use semi-hosted templates to publish products.
▍商家爆单案例涌现
▍Merchants' explosive order cases emerge
触手科技加入半托管仅三个月即实现日销破万单的业绩。另有工具配件商家表示，1月份订单量达原来的2-3倍。菜鸟数据显示，春节备货量同比增长600%。
Touch Technology achieved daily sales exceeding 10,000 orders within just three months of joining semi-hosting. Another tool accessories merchant said January orders reached 2-3 times the original volume. Cainiao data shows Spring Festival stock preparation increased by 600% year-on-year.
行业专家建议：跨境电商卖家应密切关注平台政策窗口期，快速布局半托管服务，抢占物流升级带来的流量红利。特别是具备供应链优势的商家，可通过入仓模式最大化享受平台补贴。
Industry experts suggest: Cross-border e-commerce sellers should closely monitor the platform's policy window period, quickly deploy semi-hosted services, and seize the traffic dividends brought by logistics upgrades. Especially merchants with supply chain advantages can maximize platform subsidies through warehousing models.
