Shopee选品指南：如何找到东南亚市场热销产品
Shopee选品信息来源：平台内+平台外
Shopee Product Selection Sources: On-platform + Off-platform
平台内选品渠道：
On-platform selection channels:
- Shopee官方每周周报
- Shopee official weekly reports
- 前台搜索热门畅销产品
- Search for hot-selling products on the front page
- 首页分类区域排名靠前的产品
- Top-ranked products in category sections
- 闪购区域热销品
- Best-sellers in flash sale sections
- Top Sale区域产品
- Products in Top Sale sections
站外选品渠道：
Off-platform selection channels:
- 天猫/淘宝热门产品
- Hot products on Tmall/Taobao
- 豆荚等社交媒体趋势
- Social media trends (e.g., Douyin)
- 货源网站跨境热卖版块
- Cross-border best-seller sections on sourcing websites
- 其他东南亚平台热销品
- Best-sellers on other Southeast Asian platforms
Shopee各大站点热销品类
Best-selling categories by Shopee market
| 站点/Market | 热销品类/Top Categories |
|---|---|
| 台湾/Taiwan | 女装、3C电子、家居用品、时尚饰品 Women's apparel, 3C electronics, home goods, fashion accessories |
| 菲律宾/Philippines | 3C电子、母婴用品、家居用品、女装、美妆保健 3C electronics, baby & maternity, home goods, women's apparel, beauty & health |
| 印尼/Indonesia | 母婴用品、3C电子、美妆保健、女装、时尚饰品 Baby & maternity, 3C electronics, beauty & health, women's apparel, fashion accessories |
| 越南/Vietnam | 女装、3C电子、母婴用品、家居用品、时尚饰品 Women's apparel, 3C electronics, baby & maternity, home goods, fashion accessories |
| 新加坡/Singapore | 女装、3C电子、家居用品、母婴用品、美妆保健 Women's apparel, 3C electronics, home goods, baby & maternity, beauty & health |
| 泰国/Thailand | 3C电子、女装、母婴用品、家居用品、箱包 3C electronics, women's apparel, baby & maternity, home goods, luggage |
| 马来/Malaysia | 女装、3C电子、母婴用品、家居用品、美妆保健 Women's apparel, 3C electronics, baby & maternity, home goods, beauty & health |
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