24小时在线TK跨境电商：如何通过谷歌竞价推广及WordPress主题更换指南
跨境电商的谷歌竞价推广策略
对于24小时运营的TK跨境电商来说，谷歌竞价推广(Google Ads)是获取精准流量的有效方式。通过设置合理的竞价策略、选择精准的关键词组合，并优化落地页体验，可以显著提升广告转化率。
Google Ads Promotion Strategy for Cross-Border E-commerce
For 24/7 operating TK cross-border e-commerce stores, Google Ads is an effective way to acquire targeted traffic. By setting reasonable bidding strategies, selecting precise keyword combinations, and optimizing landing page experience, you can significantly improve ad conversion rates.
WordPress主题更换详细步骤
1. 登录WordPress后台，导航至"外观"→"主题"
2. 在主题库中点击"添加新主题"按钮搜索安装，或通过"上传主题"安装已下载的主题包
3. 安装完成后点击"启用"按钮激活新主题
重要提示：更换主题前请务必备份网站数据，避免因主题兼容性问题导致内容丢失。
WordPress Theme Replacement Steps
1. Log in to WordPress admin, navigate to "Appearance"→"Themes"
2. Click "Add New" to search/install from repository, or "Upload Theme" for local theme packages
3. Click "Activate" after installation to enable the new theme
Important: Always backup your website before changing themes to prevent content loss due to compatibility issues.
SEO优化建议
• 确保新主题具有响应式设计，适配移动端
• 检查主题更换后的404错误和死链
• 更新XML网站地图并提交至Google Search Console
SEO Optimization Tips
• Ensure the new theme has responsive design for mobile
• Check for 404 errors and broken links after theme change
• Update XML sitemap and submit to Google Search Console
