国内顶尖SEO推广与Google优化全攻略：从广告投放到OKR管理的完整指南
为什么外贸企业必须掌握Google广告？
Why Foreign Trade Enterprises Must Master Google Ads?
对于外贸企业而言，Google广告是实现全球市场快速突破的黄金渠道。作为占据全球92%搜索市场份额的巨头，Google的广告系统具有三大核心优势：
For foreign trade enterprises, Google Ads is the golden channel for rapid global market penetration. As a giant occupying 92% of the global search market share, Google's advertising system has three core advantages:
- 基于AI的用户意图分析系统 | AI-based user intent analysis system
- 实时动态竞价排名机制 | Real-time dynamic bidding ranking mechanism
- 跨平台效果追踪技术 | Cross-platform performance tracking technology
Google OKR管理法深度解析
In-depth Analysis of Google OKR Methodology
本次培训将揭秘Google持续创新的管理密码——OKR（目标与关键成果）体系，重点包括：
This training will reveal Google's management secret for continuous innovation - the OKR (Objectives and Key Results) system, focusing on:
- SMART目标设定原则 | SMART objective setting principles
- 关键成果的量化指标体系 | Quantitative indicator system for key results
- OKR与传统KPI的差异化应用 | Differentiated application of OKR vs traditional KPI
课程详情 | Course Details
| 时间 | Date: | 2016年4月9-10日 | April 9-10, 2016 |
| 地点 | Venue: | 北京邮电大学经管楼304 | Room 304, Economics and Management Building, BUPT |
| 费用 | Fee: | 2980元 | 2980 RMB |
课程安排 | Schedule
- 4月9日（周六）：Intel目标管理体系 | April 9 (Sat): Intel Objective Management System
- 4月10日（周日）：Google OKR实战应用 | April 10 (Sun): Practical Application of Google OKR
专家团队 | Faculty
- 沈岭：前Intel人力资源总监 | Shen Ling: Former Intel HR Director
- 李东朔：Google大中华区战略负责人 | Li Dongshuo: Google Greater China Strategy Lead
立即报名 | Register Now
电话/Tel: 010-62281370
邮箱/Email: [email protected]
北邮经管学院权威推荐 | Authorized by BUPT School of Economics and Management
