中巴B2B外贸新机遇:山东企业如何玩转巴西市场?
中巴B2B外贸新机遇:山东企业如何玩转巴西市场?
Sino-Brazil B2B Trade Opportunities: How Shandong Enterprises Can Conquer the Brazilian Market
近年来,中国和巴西作为东西半球两个最大的发展中国家,经贸合作成果丰硕。据中国海关统计,2023年中巴双边贸易额达到1815.3亿美元,同比增长6.1%,中国连续15年成为巴西第一大贸易伙伴。
In recent years, as the two largest developing countries in the eastern and western hemispheres respectively, China and Brazil have achieved fruitful results in economic and trade cooperation. According to Chinese customs statistics, bilateral trade between China and Brazil reached $181.53 billion in 2023, a year-on-year increase of 6.1%, with China remaining Brazil's largest trading partner for 15 consecutive years.
一、中巴贸易的坚实基石与蓬勃发展
1. The Solid Foundation and Rapid Development of Sino-Brazil Trade
在全球化的大潮中,中国与巴西作为新兴市场国家的代表,贸易关系日益紧密。2024年前10个月便达到了1.14万亿元人民币的骄人成绩,同比增长9.9%。
In the tide of globalization, China and Brazil, as representatives of emerging market countries, have increasingly close trade relations. In the first 10 months of 2024, bilateral trade reached an impressive 1.14 trillion yuan, a year-on-year increase of 9.9%.
二、山东企业出口巴西的五大黄金机遇
2. Five Golden Opportunities for Shandong Enterprises Exporting to Brazil
1. 机电产品:2024年前三季度,山东机电产品出口总额达到7117亿元,同比增长7.7%。
1. Mechanical and Electrical Products: In the first three quarters of 2024, Shandong's mechanical and electrical product exports totaled 711.7 billion yuan, a year-on-year increase of 7.7%.
2. 新能源产品:巴西占比高达63%。这一趋势为中国新能源企业提供了巨大的市场机遇。
2. New Energy Products: Brazil accounts for as much as 63%. This trend provides huge market opportunities for Chinese new energy enterprises.
三、外贸推广策略
3. Foreign Trade Promotion Strategies
线上营销:利用谷歌、Facebook等平台进行SEO优化和广告投放。
Online Marketing: Utilize platforms like Google and Facebook for SEO optimization and advertising.
展会营销:参加巴西国际工业博览会等展会直接接触买家。
Exhibition Marketing: Participate in exhibitions like the Brazil International Industrial Fair to directly contact buyers.
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